Founder & CEO, Ella Media AG · AI entrepreneur and investor
Talks in German and English
“Enthusiasm is everywhere. Expertise is scarce. The gap between them is the most important one in our industry.”
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Michael Keusgen is the founder & CEO of Ella Media AG, an AI entrepreneur and investor. His work in AI followed a media career spanning decades: trained as a TV producer, with stints at the BBC, WTN and ABC News, his own production company AZ Media in Cologne, the commercialisation and internationalisation of Eurovision (EBU), and five years driving the digital transformation of the German Bundesliga. Since 2016 he has been building AI products in Europe, from factually faithful text AI to voice agents for healthcare. On Handelsblatt stages, at the Berlin Capital Club and at Content Convention Mainz he speaks about how AI earns trust, which values steer product decisions, and what machines give back to people: time for one another. In 2025 he spoke at the Handelsblatt annual conference “Zukunft Digitale Geschäftsmodelle” on the question of whether we would entrust our lives to a machine; back in 2021 he featured in Handelsblatt’s official review of its Artificial Intelligence summit.
What relationship AI actually means: AI takes the phone so that the relationship between people gets stronger, between doctor and patient, pharmacy and customer. More time for each other, trust as the measure.
Values, acceptance and responsibility in a time of exponential AI: how values steer product decisions and communication without costing you speed.
An entrepreneur’s view of regulated markets: why trust, data protection and regulation are the basis of the business, and how AI takes pressure off care.
AI and work: which tasks machines take over, what stays with people, and what that means for teams and professions.
From factually faithful text AI and synthetic media to voice agents in healthcare: what founding, pivots and building in Europe teach you.
From voice AI to healthcare real estate: why AI readiness is becoming a due-diligence criterion, and how investors read the health market. Perspective from both sides, entrepreneur and investor.
Enquiries for keynotes, talks, masterclasses and panels: tell us the date, the format and the audience, and the team will come back with availability and details. Talks in German and English, remote or on site.
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